Friday, July 30, 2010

FemmeCity 2010


FemmeCity by Clove, The Star is upon us again! Today was the launching of the 3 day event and again, as expected, I was there to witness the big she-bang.

Women, Family and Community Development Minister Datuk Seri Shahrizat Abdul Jalil gave an excellent speech on the achievements and visions of the women of today. Such inspiring and well thought out words which made me proud to be a woman; I would have run to the podium and give her a hug if it wasn’t for the fear of being dragged out of the place by her bodyguards :P

Of course, you can’t have an event specifically for the ladies without a fashion show to hype up the whole atmosphere. True enough, we were all treated to a Coach and Shanghai Tang fashion presentations as the models strutted their stuff on the runway. Call me simple but it was exciting, adrenaline was pumping, people were smiling, we were all having a good time. I was so close I could just reach out a hand and touch them models during the show, or, well.. maybe snatch that adorable looking tote one of them was holding.


Pictures credit to The Star

The place looks great, and believe that you should go for a visit. They have so many pretty displays and booths for you to ooh and aah at. Of course there are Coach and Shanghai Tang, Zang Toi, Chloe, Che Che, Jimmy Choo and so much more!

Wish I could have stayed longer but I had another tearing engagement. Thank the fashion lord for giving me the chance to at least view the awesome fashion show. No matter, FemmeCity will be going on until 1st August. For sure I’ll be going there again, so much to explore!

See you there!

Wednesday, July 14, 2010

Miu Miu Talk


Have you seen Miu Miu’s Fall / Winter 2010 ad campaign yet? There’s something about the images and video that calls out to me the second I laid my eyes on them. I was transfixed by their genius concept that incorporated various elements that suit my generation to a T.

I see sheer desire, raw fantasy and of-so-crazy-it’s-my-life-live-yours elements that keep their fans breathless, at the edge of their seats, and wanting more. Being unusually analytical, I get that there is a little piece in all of us that connects with these elements, and I have to applaud their sensibility in engaging their consumers by invoking such feelings that artists like Rihanna and Lady Gaga have successfully used to capture their fans.

But I digress. I’m here not to dissect their marketing prowess. Well not entirely anyway. Being a marketer, such instincts can compulsively spurt out when I least expect them. Anyyyhooo. Am here to also gush and drool and dream over something that caught my eye during my recent trip to Suria KLCC.

*heart!*

Miu Miu Black Lambskin Totebag screams edgy cutesy rock, if that even make sense! Something about the tough and exotic look and feel to it appeals to me. The eyelets, the gold chains and the textured effect of the lambskin leather. *shivers* Although, being a lover of excessively and ridiculously huge bags, I do wish for it to be roomier. Suuure it can hold my most basic needs, but I doubt I would be able to cram in all my other daily must haves like my water bottle, my trusty leather bound notebook, my huge sunnies, my novel of the week and my stash of just-in-case accessories!

Hmmpf. Watch this space, I might fling that one con out the window and make that purchase anyway. Did I mention that aside from being marketing compulsive, I am also very very VERY impulsive.

Such fun being a girl, no?


Til next time!